About EventAnne

Welcome to EventAnne.nu!

I hope my blog will be a useful input to your work in meetings/conferences/events. You are always welcome to contact me if you feel like commenting, adding input, or asking for help.

About me

I have worked with events since 1999…and I love it! It is my passion to create events with purpose and clear objectives, and I add elements from experience management to every event I develop. I am an advocate for measuring ROO (return on objectives) rather than ROI (return on investment).



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